.elementor-8017 .elementor-element.elementor-element-5d33d08{--display:flex;}/* Start custom CSS for html, class: .elementor-element-49b42dc *//* =====================================================
   GLOBAL
===================================================== */

* {
    box-sizing: border-box;
    margin: 0;
    padding: 0;
}

:root {
    --green: #47735a;
    --green-dark: #294d3a;
    --green-light: #edf5ee;

    --cream: #fbf8f0;
    --gold: #c8a45d;
    --peach: #e99a7b;

    --dark: #27312b;
    --text: #59615b;
    --muted: #858b86;

    --white: #ffffff;
    --border: #e4e5df;

    --red: #b95d53;
}

html {
    scroll-behavior: smooth;
}

body {
    background: #e5e6e1;
    color: var(--text);

    font-family:
        "Noto Sans Bengali",
        sans-serif;

    line-height: 1.85;

    -webkit-font-smoothing: antialiased;
}

.ebook {
    max-width: 1000px;
    margin: 40px auto;
}

.page {
    position: relative;

    background: var(--white);

    min-height: 1120px;

    padding: 85px 80px;

    margin-bottom: 25px;

    overflow: hidden;

    box-shadow:
        0 12px 40px rgba(30, 40, 30, .08);
}


/* =====================================================
   TYPOGRAPHY
===================================================== */

h1,
h2,
h3,
h4 {
    color: var(--dark);
    line-height: 1.35;
}

h1,
h2 {
    font-family:
        "Tiro Bangla",
        serif;
}

h2 {
    font-size: 40px;
    margin-bottom: 30px;
}

h3 {
    font-size: 21px;
    margin-bottom: 8px;
}

p {
    font-size: 17px;
    margin-bottom: 20px;
}

.section-number {
    color: var(--green);
    font-size: 14px;
    font-weight: 800;
    letter-spacing: 4px;
    margin-bottom: 12px;
}


/* =====================================================
   COVER
===================================================== */

.cover {
    min-height: 1250px;

    padding: 80px;

    color: white;

    background:
        radial-gradient(
            circle at 85% 15%,
            rgba(255,255,255,.18),
            transparent 25%
        ),
        linear-gradient(
            145deg,
            #294d3a,
            #47735a 55%,
            #6c9475
        );
}

.cover h1,
.cover p,
.cover span {
    color: white;
}

.cover-content {
    position: relative;
    z-index: 5;
}

.brand-tag {
    display: inline-block;

    border: 1px solid rgba(255,255,255,.45);

    padding: 8px 16px;

    border-radius: 50px;

    font-size: 12px;

    letter-spacing: 2px;

    margin-bottom: 50px;
}

.cover h1 {
    max-width: 760px;

    font-size: 66px;

    font-weight: 800;

    letter-spacing: -2px;
}

.cover h1 span {
    display: block;
    color: #e8d5a4;
}

.cover-subtitle {
    max-width: 690px;

    margin-top: 30px;

    font-size: 21px;

    line-height: 1.75;

    opacity: .94;
}


/* COVER DECORATION */

.leaf {
    position: absolute;

    font-size: 110px;

    opacity: .12;

    filter: blur(.2px);
}

.leaf-1 {
    right: 40px;
    top: 90px;
    transform: rotate(25deg);
}

.leaf-2 {
    left: 40px;
    bottom: 160px;
    transform: rotate(-25deg);
}

.leaf-3 {
    right: 120px;
    bottom: 70px;
    font-size: 80px;
}


/* SOAP ILLUSTRATION */

.soap-illustration {
    position: relative;

    width: 620px;
    height: 380px;

    margin: 45px auto 20px;
}

.soap {
    position: absolute;

    width: 175px;
    height: 115px;

    border-radius: 25px;

    background:
        linear-gradient(
            145deg,
            #e9dfbf,
            #c8b98b
        );

    box-shadow:
        0 25px 40px rgba(0,0,0,.18);

    display: flex;

    flex-direction: column;

    align-items: center;

    justify-content: center;

    color: var(--green-dark);

    transform: rotate(-8deg);
}

.soap span {
    font-size: 32px;
}

.soap strong {
    font-size: 12px;

    letter-spacing: 2px;
}

.soap-one {
    left: 70px;
    bottom: 60px;
}

.soap-two {
    left: 230px;
    bottom: 110px;

    background:
        linear-gradient(
            145deg,
            #e9d4a5,
            #c7a76c
        );

    transform: rotate(7deg);

    z-index: 2;
}

.soap-three {
    right: 40px;
    bottom: 50px;

    background:
        linear-gradient(
            145deg,
            #e4c8c1,
            #c9988b
        );

    transform: rotate(-5deg);

    z-index: 3;
}

.plant-decoration {
    position: absolute;

    font-size: 100px;

    left: 240px;
    top: 0;

    opacity: .55;
}

.cover-bottom {
    display: flex;

    gap: 12px;

    font-size: 13px;

    letter-spacing: 1px;

    opacity: .8;
}


/* =====================================================
   STORY
===================================================== */

.story-box {
    display: flex;

    gap: 25px;

    align-items: flex-start;

    padding: 35px;

    border-radius: 22px;

    background: #f8f4e9;

    margin-bottom: 35px;

    border: 1px solid #eee5cf;
}

.story-icon {
    font-size: 55px;
}


/* =====================================================
   HIGHLIGHT
===================================================== */

.highlight {
    margin-top: 35px;

    padding: 25px 30px;

    border-left: 5px solid var(--green);

    background: var(--green-light);

    border-radius: 12px;

    font-size: 18px;
}


/* =====================================================
   PROBLEM
===================================================== */

.problem-grid {
    display: grid;

    grid-template-columns: 1fr 1fr;

    gap: 20px;

    margin: 40px 0;
}

.problem-card {
    padding: 30px;

    border: 1px solid var(--border);

    border-radius: 20px;

    background: #fff;

    transition: .2s ease;
}

.problem-card:hover {
    transform: translateY(-4px);
}

.problem-card > span {
    display: inline-flex;

    width: 40px;
    height: 40px;

    background: #eef5ef;

    color: var(--green);

    align-items: center;

    justify-content: center;

    border-radius: 50%;

    font-weight: 800;

    margin-bottom: 20px;
}

.quote-box {
    padding: 35px;

    text-align: center;

    border-radius: 22px;

    background: var(--green-dark);

    color: white;

    font-family: "Tiro Bangla", serif;

    font-size: 24px;

    line-height: 1.75;
}

.quote-box strong {
    color: #e8d5a4;
}


/* =====================================================
   SOLUTION WHEEL
===================================================== */

.solution-wheel {
    position: relative;

    height: 430px;

    margin: 20px 0 50px;
}

.solution-center {
    position: absolute;

    width: 190px;
    height: 190px;

    border-radius: 50%;

    background:
        linear-gradient(
            145deg,
            var(--green),
            #72937b
        );

    color: white;

    left: 50%;
    top: 50%;

    transform: translate(-50%, -50%);

    display: flex;

    flex-direction: column;

    align-items: center;

    justify-content: center;

    text-align: center;

    box-shadow:
        0 20px 50px rgba(71,115,90,.25);
}

.solution-center span {
    font-size: 45px;
}

.solution-item {
    position: absolute;

    width: 150px;
    height: 110px;

    border: 1px solid var(--border);

    background: white;

    border-radius: 20px;

    display: flex;

    flex-direction: column;

    justify-content: center;

    align-items: center;

    box-shadow:
        0 10px 30px rgba(0,0,0,.06);
}

.solution-item span {
    font-size: 32px;
}

.solution-item small {
    margin-top: 6px;

    font-weight: 700;
}

.item-a {
    left: 60px;
    top: 35px;
}

.item-b {
    right: 60px;
    top: 35px;
}

.item-c {
    left: 60px;
    bottom: 35px;
}

.item-d {
    right: 60px;
    bottom: 35px;
}


/* =====================================================
   PRODUCT LIST
===================================================== */

.product-list {
    display: grid;

    grid-template-columns: 1fr 1fr;

    gap: 14px;

    margin-top: 25px;
}

.product-list div {
    padding: 18px 20px;

    background: #f8faf6;

    border-radius: 13px;

    border: 1px solid #e5eae2;
}

.product-list strong,
.product-list span {
    display: block;
}

.product-list strong {
    color: var(--dark);
}

.product-list span {
    color: var(--muted);

    font-size: 14px;
}


/* =====================================================
   OPPORTUNITY
===================================================== */

.opportunity-grid {
    display: grid;

    grid-template-columns: 1fr 1fr;

    gap: 20px;

    margin: 40px 0;
}

.opportunity-card {
    padding: 30px;

    border-radius: 20px;

    background: #f7f8f4;
}

.opportunity-card span {
    font-size: 40px;
}

.opportunity-card h3 {
    margin-top: 10px;
}

.business-equation {
    display: flex;

    justify-content: center;

    align-items: center;

    flex-wrap: wrap;

    gap: 15px;

    padding: 30px;

    background: #f6f1e5;

    border-radius: 20px;

    color: var(--green-dark);

    font-weight: 800;
}

.business-equation span {
    padding: 10px 15px;

    background: white;

    border-radius: 10px;
}

.business-equation strong {
    padding: 10px 18px;

    background: var(--green);

    color: white;

    border-radius: 10px;
}


/* =====================================================
   CHEMISTRY
===================================================== */

.chemistry-flow {
    display: flex;

    align-items: center;

    justify-content: center;

    gap: 15px;

    margin: 45px 0;
}

.chem-card {
    width: 190px;

    min-height: 190px;

    padding: 25px 18px;

    text-align: center;

    border: 1px solid var(--border);

    border-radius: 20px;

    background: white;
}

.chem-card span {
    display: block;

    font-size: 42px;

    margin-bottom: 10px;
}

.chem-card strong {
    display: block;

    color: var(--dark);
}

.chem-card small {
    display: block;

    margin-top: 8px;

    font-size: 12px;
}

.chem-card.result {
    background: var(--green-light);

    border-color: #c8ddcd;
}

.chem-arrow {
    font-size: 30px;

    color: var(--green);
}

.safety-box {
    padding: 30px;

    border-radius: 20px;

    background: #fff8e8;

    border: 1px solid #ead8a5;
}

.safety-box h3 {
    color: #8a6721;
}


/* =====================================================
   SOURCING
===================================================== */

.sourcing-map {
    display: grid;

    grid-template-columns: repeat(4,1fr);

    gap: 15px;

    margin: 45px 0;
}

.source-step {
    padding: 25px 15px;

    text-align: center;

    border-radius: 18px;

    background: #f8faf6;

    border: 1px solid #e5eae2;
}

.source-icon {
    font-size: 40px;

    margin-bottom: 10px;
}

.source-step h3 {
    font-size: 18px;
}

.source-step p {
    font-size: 13px;
}

.sourcing-rule {
    padding: 28px;

    border-left: 5px solid var(--gold);

    background: #fbf7ed;

    border-radius: 12px;
}

.sourcing-rule strong {
    color: var(--green-dark);

    font-size: 19px;
}


/* =====================================================
   STEPS
===================================================== */

.steps {
    margin-top: 35px;
}

.step {
    display: flex;

    gap: 25px;

    padding: 25px 0;

    border-bottom: 1px solid var(--border);
}

.step-number {
    flex: 0 0 55px;

    width: 55px;
    height: 55px;

    border-radius: 50%;

    background: var(--green);

    color: white;

    display: flex;

    justify-content: center;

    align-items: center;

    font-weight: 800;
}

.example {
    display: inline-block;

    margin-top: 4px;

    padding: 7px 12px;

    background: #f3f7f2;

    border-radius: 8px;

    font-size: 13px;

    color: var(--green);
}


/* =====================================================
   DEVELOPMENT
===================================================== */

.development-grid {
    display: grid;

    grid-template-columns: repeat(3,1fr);

    gap: 18px;

    margin: 40px 0;
}

.development-grid > div {
    padding: 25px;

    border-radius: 18px;

    background: #f8faf6;
}

.development-grid span {
    display: inline-flex;

    width: 35px;
    height: 35px;

    justify-content: center;

    align-items: center;

    background: var(--green);

    color: white;

    border-radius: 50%;

    font-size: 12px;

    font-weight: 800;
}

.development-grid h3 {
    margin-top: 12px;
}

.development-grid p {
    font-size: 14px;
}

.quality-loop {
    display: flex;

    align-items: center;

    justify-content: center;

    gap: 14px;

    flex-wrap: wrap;

    padding: 30px;

    background: var(--green-dark);

    border-radius: 20px;

    color: white;
}

.quality-loop span {
    padding: 10px 15px;

    border-radius: 10px;

    background: rgba(255,255,255,.12);
}

.quality-loop b {
    color: #e8d5a4;
}


/* =====================================================
   PRICING
===================================================== */

.pricing-equation {
    display: flex;

    align-items: center;

    justify-content: center;

    gap: 12px;

    flex-wrap: wrap;

    margin: 40px 0;
}

.pricing-equation div {
    width: 105px;

    min-height: 105px;

    padding: 15px 8px;

    text-align: center;

    background: #f8faf6;

    border-radius: 15px;
}

.pricing-equation span {
    display: block;

    font-size: 28px;
}

.pricing-equation strong {
    font-size: 12px;

    color: var(--dark);
}

.pricing-equation b {
    color: var(--green);

    font-size: 22px;
}

.price-example {
    padding: 30px;

    border-radius: 20px;

    background: #f7f4eb;
}

.price-row {
    display: flex;

    justify-content: space-between;

    padding: 14px 0;

    border-bottom: 1px solid #e5dfce;
}

.price-row strong {
    color: var(--dark);
}

.price-row.total {
    font-weight: 800;

    border-bottom: 2px solid var(--green);
}

.price-row.selling {
    margin-top: 8px;

    padding: 18px;

    border-radius: 12px;

    background: var(--green);

    color: white;

    border: none;
}

.price-row.selling strong {
    color: white;
}

.small-note {
    margin-top: 18px;

    font-size: 13px;

    color: var(--muted);
}


/* =====================================================
   REVENUE TABLE & CHART
===================================================== */

.revenue-table {
    border: 1px solid var(--border);

    border-radius: 15px;

    overflow: hidden;

    margin: 35px 0;
}

.revenue-row {
    display: grid;

    grid-template-columns: 1fr 1fr 1fr;

    padding: 18px 25px;

    border-bottom: 1px solid var(--border);
}

.revenue-row:last-child {
    border-bottom: none;
}

.revenue-row.header {
    background: var(--green-dark);

    color: white;

    font-weight: 700;
}

.revenue-row strong {
    color: var(--green);
}

.chart-section {
    padding: 30px;

    border-radius: 20px;

    background: #f7f8f5;
}

.bar-chart {
    height: 300px;

    display: flex;

    justify-content: space-around;

    align-items: flex-end;

    border-bottom: 2px solid #cfd4ce;

    padding-top: 30px;
}

.bar-container {
    height: 100%;

    display: flex;

    flex-direction: column;

    justify-content: flex-end;

    align-items: center;

    width: 18%;
}

.bar {
    width: 70%;

    background:
        linear-gradient(
            to top,
            var(--green-dark),
            #82a18a
        );

    border-radius: 10px 10px 0 0;

    display: flex;

    align-items: center;

    justify-content: center;

    color: white;

    font-size: 12px;

    font-weight: 700;
}

.bar-1 {
    height: 25%;
}

.bar-2 {
    height: 43%;
}

.bar-3 {
    height: 68%;
}

.bar-4 {
    height: 95%;
}

.bar-container small {
    margin-top: 10px;

    text-align: center;
}

.warning {
    margin-top: 25px;

    padding: 18px 22px;

    background: #fff8e8;

    border: 1px solid #ead8a5;

    border-radius: 12px;

    font-size: 13px;
}


/* =====================================================
   BRANDING
===================================================== */

.brand-stack {
    max-width: 650px;

    margin: 40px auto;

    display: flex;

    flex-direction: column;

    gap: 12px;
}

.brand-layer {
    padding: 22px 30px;

    border-radius: 15px;

    display: grid;

    grid-template-columns: 45px 1fr 1fr;

    align-items: center;

    color: white;
}

.brand-layer span {
    font-weight: 800;
}

.brand-layer strong {
    letter-spacing: 1px;
}

.brand-layer small {
    text-align: right;
}

.layer-one {
    background: #a7b99e;
}

.layer-two {
    background: #7d9b82;
}

.layer-three {
    background: #5d7f65;
}

.layer-four {
    background: #35563f;
}

.packaging-ideas {
    display: grid;

    grid-template-columns: repeat(2,1fr);

    gap: 12px;
}

.packaging-ideas h3 {
    grid-column: 1 / -1;
}

.packaging-ideas div {
    padding: 15px 18px;

    background: #f8f8f5;

    border-radius: 12px;
}


/* =====================================================
   MARKETING
===================================================== */

.marketing-grid {
    display: grid;

    grid-template-columns: repeat(2,1fr);

    gap: 18px;

    margin: 40px 0;
}

.marketing-grid > div {
    padding: 25px;

    background: #f8faf6;

    border-radius: 18px;
}

.marketing-grid span {
    font-size: 35px;
}

.marketing-grid h3 {
    margin-top: 8px;
}

.marketing-grid p {
    font-size: 14px;
}

.content-formula {
    display: flex;

    justify-content: center;

    align-items: center;

    flex-wrap: wrap;

    gap: 14px;

    padding: 25px;

    background: var(--green-dark);

    border-radius: 18px;

    color: white;
}

.content-formula strong {
    font-size: 14px;
}

.content-formula span {
    color: #e8d5a4;
}


/* =====================================================
   CUSTOMER ACQUISITION
===================================================== */

.customer-acquisition {
    display: grid;

    grid-template-columns: 1fr 1fr;

    gap: 18px;

    margin-top: 35px;
}

.customer-acquisition > div {
    padding: 28px;

    background: #f8faf6;

    border-radius: 18px;
}

.customer-acquisition span {
    color: var(--green);

    font-weight: 800;
}

.customer-acquisition h3 {
    margin-top: 8px;
}

.customer-acquisition p {
    font-size: 14px;
}


/* =====================================================
   TIMELINE
===================================================== */

.timeline {
    position: relative;

    margin-top: 40px;
}

.timeline:before {
    content: "";

    position: absolute;

    left: 30px;

    top: 0;

    bottom: 0;

    width: 2px;

    background: #d7ded8;
}

.timeline-item {
    position: relative;

    display: flex;

    gap: 30px;

    padding: 0 0 45px;
}

.timeline-dot {
    position: relative;

    z-index: 2;

    flex: 0 0 62px;

    height: 62px;

    border-radius: 50%;

    background: var(--green);

    color: white;

    display: flex;

    justify-content: center;

    align-items: center;

    font-weight: 800;

    font-size: 12px;
}


/* =====================================================
   RETENTION
===================================================== */

.retention-grid {
    display: grid;

    grid-template-columns: 1fr 1fr;

    gap: 18px;

    margin: 35px 0;
}

.retention-card {
    padding: 30px;

    border-radius: 18px;

    background: #f8f4e9;
}

.retention-card span {
    font-size: 35px;
}

.retention-card h3 {
    margin-top: 8px;
}

.retention-equation {
    display: flex;

    align-items: center;

    justify-content: center;

    flex-wrap: wrap;

    gap: 12px;

    padding: 25px;

    background: #f4f7f2;

    border-radius: 18px;
}

.retention-equation span,
.retention-equation strong {
    padding: 10px 14px;

    border-radius: 9px;

    background: white;
}

.retention-equation strong {
    background: var(--green);

    color: white;
}


/* =====================================================
   PROS & CONS
===================================================== */

.pros-cons {
    display: grid;

    grid-template-columns: 1fr 1fr;

    gap: 25px;

    margin-top: 40px;
}

.pros,
.cons {
    padding: 35px;

    border-radius: 20px;
}

.pros {
    background: #eff8f0;
}

.cons {
    background: #fff5f3;
}

.pros h3 {
    color: var(--green);
}

.cons h3 {
    color: var(--red);
}

.pros li,
.cons li {
    margin: 10px 0;
}


/* =====================================================
   MISTAKES
===================================================== */

.mistakes {
    margin-top: 35px;
}

.mistakes > div {
    display: grid;

    grid-template-columns: 55px 1fr;

    column-gap: 20px;

    padding: 25px 0;

    border-bottom: 1px solid var(--border);
}

.mistakes > div > span {
    grid-row: span 2;

    width: 45px;
    height: 45px;

    border-radius: 50%;

    background: #fff0ed;

    color: var(--red);

    display: flex;

    justify-content: center;

    align-items: center;

    font-weight: 800;
}

.mistakes strong {
    color: var(--dark);

    font-size: 18px;
}

.mistakes p {
    margin: 5px 0 0;

    font-size: 15px;
}


/* =====================================================
   SCALING
===================================================== */

.scaling-map {
    position: relative;

    height: 470px;

    max-width: 700px;

    margin: 20px auto;
}

.scale-center {
    position: absolute;

    width: 180px;
    height: 180px;

    border-radius: 50%;

    background: var(--green);

    color: white;

    left: 50%;
    top: 50%;

    transform: translate(-50%, -50%);

    display: flex;

    flex-direction: column;

    justify-content: center;

    align-items: center;

    text-align: center;

    box-shadow:
        0 20px 50px rgba(71,115,90,.25);
}

.scale-center span {
    font-size: 45px;
}

.scale-item {
    position: absolute;

    padding: 15px 22px;

    background: white;

    border-radius: 50px;

    box-shadow:
        0 8px 25px rgba(0,0,0,.08);

    font-weight: 700;

    color: var(--dark);
}

.scale-a {
    left: 25px;
    top: 65px;
}

.scale-b {
    right: 15px;
    top: 85px;
}

.scale-c {
    left: 5px;
    top: 240px;
}

.scale-d {
    right: 0;
    top: 255px;
}

.scale-e {
    left: 110px;
    bottom: 35px;
}

.scale-f {
    right: 90px;
    bottom: 25px;
}

.scaling-text {
    padding: 25px;

    background: #f6f1e5;

    border-radius: 18px;

    text-align: center;
}


/* =====================================================
   OUTCOME
===================================================== */

.outcome-grid {
    display: grid;

    grid-template-columns: 1fr 1fr;

    gap: 18px;

    margin: 40px 0;
}

.outcome-grid > div {
    padding: 30px;

    border-radius: 18px;

    background: #f8faf6;
}

.outcome-grid span {
    font-size: 40px;
}

.outcome-grid h3 {
    margin-top: 8px;
}

.final-insight {
    display: flex;

    gap: 20px;

    align-items: flex-start;

    padding: 35px;

    border-radius: 20px;

    background: var(--green-dark);

    color: white;
}

.final-insight > span {
    font-size: 40px;
}

.final-insight p {
    color: white;

    font-size: 21px;
}

.final-insight strong {
    color: #e8d5a4;
}

.final-insight small {
    display: block;

    color: rgba(255,255,255,.8);

    font-size: 14px;
}


/* =====================================================
   ACTION PLAN
===================================================== */

.action-plan {
    display: grid;

    grid-template-columns: 1fr 1fr;

    gap: 15px;

    margin: 40px 0;
}

.action-plan div {
    display: flex;

    align-items: center;

    gap: 15px;

    padding: 20px;

    border: 1px solid var(--border);

    border-radius: 15px;
}

.action-plan strong {
    width: 42px;
    height: 42px;

    flex: 0 0 42px;

    display: flex;

    justify-content: center;

    align-items: center;

    border-radius: 50%;

    background: var(--green);

    color: white;
}

.closing-quote {
    padding: 40px;

    text-align: center;

    background: #f6f1e5;

    border-radius: 22px;

    font-family: "Tiro Bangla", serif;

    font-size: 27px;

    color: var(--dark);
}

.closing-quote strong {
    color: var(--green);
}


/* =====================================================
   CTA
===================================================== */

.cta-page {
    min-height: 1000px;

    display: flex;

    align-items: center;

    justify-content: center;

    text-align: center;

    background:
        radial-gradient(
            circle at 20% 20%,
            rgba(255,255,255,.14),
            transparent 25%
        ),
        linear-gradient(
            145deg,
            #294d3a,
            #47735a
        );

    color: white;
}

.cta-content {
    position: relative;

    z-index: 5;

    max-width: 700px;
}

.cta-icon {
    width: 90px;
    height: 90px;

    border-radius: 50%;

    background: rgba(255,255,255,.14);

    display: flex;

    justify-content: center;

    align-items: center;

    font-size: 45px;

    margin: 0 auto 25px;
}

.cta-label {
    display: block;

    font-size: 13px;

    letter-spacing: 3px;

    color: #e8d5a4;

    font-weight: 800;

    margin-bottom: 25px;
}

.cta-page h2 {
    color: white;

    font-size: 46px;

    margin-bottom: 25px;
}

.cta-page p {
    color: rgba(255,255,255,.92);

    font-size: 20px;

    line-height: 1.8;
}

.cta-button {
    display: inline-flex;

    align-items: center;

    gap: 15px;

    margin-top: 25px;

    padding: 17px 35px;

    background: #e8d5a4;

    color: #294d3a;

    text-decoration: none;

    border-radius: 50px;

    font-size: 19px;

    font-weight: 800;

    transition: .25s ease;

    box-shadow:
        0 15px 35px rgba(0,0,0,.18);
}

.cta-button:hover {
    transform: translateY(-4px);

    box-shadow:
        0 20px 45px rgba(0,0,0,.25);
}

.cta-button span {
    color: #294d3a;

    font-size: 24px;
}

.cta-brand {
    margin-top: 70px;

    font-size: 14px;

    opacity: .7;
}

.cta-circle {
    position: absolute;

    border-radius: 50%;

    background: rgba(255,255,255,.06);
}

.cta-circle-one {
    width: 500px;
    height: 500px;

    left: -200px;
    bottom: -150px;
}

.cta-circle-two {
    width: 350px;
    height: 350px;

    right: -150px;
    top: -100px;
}


/* =====================================================
   PRINT
===================================================== */

@media print {

    body {
        background: white;
    }

    .ebook {
        margin: 0;

        max-width: none;
    }

    .page {
        margin: 0;

        box-shadow: none;

        page-break-after: always;

        min-height: 100vh;
    }

    .page:last-child {
        page-break-after: auto;
    }

    .cta-button {
        color: #294d3a !important;
    }
}


/* =====================================================
   RESPONSIVE
===================================================== */

@media (max-width: 800px) {

    .ebook {
        margin: 0;
    }

    .page {
        padding: 55px 30px;

        min-height: auto;
    }

    .cover {
        padding: 50px 30px;

        min-height: 900px;
    }

    .cover h1 {
        font-size: 45px;
    }

    .cover-subtitle {
        font-size: 17px;
    }

    .soap-illustration {
        width: 100%;

        transform: scale(.8);

        margin-left: -10px;
    }

    h2 {
        font-size: 32px;
    }

    .problem-grid,
    .opportunity-grid,
    .customer-acquisition,
    .marketing-grid,
    .retention-grid,
    .pros-cons,
    .outcome-grid,
    .action-plan {
        grid-template-columns: 1fr;
    }

    .product-list {
        grid-template-columns: 1fr;
    }

    .sourcing-map {
        grid-template-columns: 1fr 1fr;
    }

    .development-grid {
        grid-template-columns: 1fr 1fr;
    }

    .chemistry-flow {
        flex-direction: column;
    }

    .chem-arrow {
        transform: rotate(90deg);
    }

    .pricing-equation {
        gap: 8px;
    }

    .pricing-equation div {
        width: 90px;
    }

    .ecosystem {
        transform: scale(.85);
    }

    .cta-page h2 {
        font-size: 34px;
    }
}


@media (max-width: 500px) {

    .page {
        padding: 45px 20px;
    }

    .cover {
        padding: 40px 20px;
    }

    .cover h1 {
        font-size: 37px;
    }

    .cover-subtitle {
        font-size: 16px;
    }

    .soap-illustration {
        transform: scale(.62);

        margin-left: -80px;
    }

    .story-box {
        flex-direction: column;
    }

    .sourcing-map,
    .development-grid {
        grid-template-columns: 1fr;
    }

    .revenue-row {
        padding: 15px;

        font-size: 13px;
    }

    .large-quote {
        font-size: 21px;
    }

    .final-insight {
        flex-direction: column;
    }

    .closing-quote {
        padding: 25px;

        font-size: 21px;
    }
}/* End custom CSS */