.elementor-8140 .elementor-element.elementor-element-f2d8510{--display:flex;}/* Start custom CSS for html, class: .elementor-element-227eb86 *//* =========================================================
   BUSINESS DRIFT — PREMIUM BANGLA EBOOK
   Topic: Chemical-conscious Personal Care Brand
========================================================= */

:root {
    --ink: #172033;
    --muted: #647084;
    --soft: #f6f8fb;
    --paper: #ffffff;
    --primary: #116466;
    --primary-dark: #0b4141;
    --accent: #e9b44c;
    --accent-soft: #fff4d8;
    --green: #2e7d61;
    --red: #b84a52;
    --border: #e4e9ef;
    --shadow: 0 18px 50px rgba(20, 32, 50, 0.10);
    --radius: 22px;
}

* {
    box-sizing: border-box;
    margin: 0;
    padding: 0;
}

html {
    scroll-behavior: smooth;
}

body {
    background: #dfe5ea;
    color: var(--ink);
    font-family: "Hind Siliguri", sans-serif;
    line-height: 1.85;
    font-size: 17px;
}

.ebook {
    width: 100%;
    max-width: 1100px;
    margin: 30px auto;
}

/* =========================================================
   PAGE
========================================================= */

.page {
    position: relative;
    min-height: 1500px;
    background: var(--paper);
    margin-bottom: 30px;
    padding: 90px 85px;
    box-shadow: var(--shadow);
    overflow: hidden;
    page-break-after: always;
}

.page-number {
    position: absolute;
    top: 38px;
    right: 60px;
    font-size: 14px;
    color: #9aa4b2;
    letter-spacing: 2px;
}

.section-label {
    display: inline-flex;
    align-items: center;
    gap: 10px;
    padding: 7px 15px;
    border-radius: 30px;
    background: #edf7f6;
    color: var(--primary);
    font-size: 13px;
    font-weight: 700;
    letter-spacing: 1px;
    margin-bottom: 20px;
}

.section-label::before {
    content: "";
    width: 7px;
    height: 7px;
    border-radius: 50%;
    background: var(--accent);
}

h1,
h2,
h3 {
    font-family: "Noto Serif Bengali", serif;
    line-height: 1.35;
}

h2 {
    font-size: 42px;
    margin-bottom: 28px;
    color: var(--ink);
}

h3 {
    font-size: 22px;
    margin-bottom: 10px;
}

p {
    margin-bottom: 20px;
}

.lead {
    font-size: 22px;
    line-height: 1.8;
    color: #384458;
}

.small-note {
    font-size: 13px;
    color: #8791a0;
    margin-top: 18px;
}

strong {
    font-weight: 700;
}

ul {
    padding-left: 22px;
}

/* =========================================================
   COVER
========================================================= */

.cover-page {
    min-height: 1500px;
    background:
        radial-gradient(circle at 10% 10%, rgba(233,180,76,.25), transparent 30%),
        radial-gradient(circle at 90% 85%, rgba(17,100,102,.25), transparent 35%),
        linear-gradient(145deg, #073b3b, #0d5758 55%, #092f34);
    color: white;
    display: flex;
    align-items: center;
    justify-content: center;
    padding: 90px;
}

.cover-page::before {
    content: "";
    position: absolute;
    width: 700px;
    height: 700px;
    border: 1px solid rgba(255,255,255,.10);
    border-radius: 50%;
    right: -300px;
    top: -200px;
}

.cover-page::after {
    content: "";
    position: absolute;
    width: 500px;
    height: 500px;
    border: 1px solid rgba(255,255,255,.08);
    border-radius: 50%;
    left: -280px;
    bottom: -150px;
}

.cover-content {
    width: 100%;
    max-width: 900px;
    position: relative;
    z-index: 3;
}

.eyebrow {
    font-size: 13px;
    letter-spacing: 3px;
    text-transform: uppercase;
    opacity: .8;
    margin-bottom: 25px;
}

.cover-page h1 {
    font-size: 66px;
    max-width: 800px;
    color: white;
    margin-bottom: 30px;
}

.cover-page h1 span {
    color: var(--accent);
}

.cover-subtitle {
    max-width: 720px;
    font-size: 21px;
    color: rgba(255,255,255,.84);
}

.author {
    margin-top: 65px;
    display: flex;
    flex-direction: column;
    gap: 6px;
    font-size: 15px;
    color: rgba(255,255,255,.72);
}

/* Product Visual */

.cover-product-visual {
    height: 300px;
    position: relative;
    margin-top: 40px;
}

.product-bottle,
.product-tube {
    position: absolute;
    bottom: 20px;
    border-radius: 20px 20px 14px 14px;
    background: #f5f2e9;
    box-shadow: 0 25px 40px rgba(0,0,0,.25);
}

.product-bottle {
    width: 125px;
    height: 210px;
}

.bottle-one {
    left: 20%;
    transform: rotate(-7deg);
}

.bottle-two {
    left: 37%;
    height: 230px;
    transform: rotate(5deg);
}

.product-tube {
    width: 145px;
    height: 180px;
    left: 56%;
    transform: rotate(-3deg);
    border-radius: 14px 14px 30px 30px;
}

.cap {
    width: 70px;
    height: 28px;
    background: #d7d4ca;
    position: absolute;
    top: -20px;
    left: 27px;
    border-radius: 7px 7px 3px 3px;
}

.tube-cap {
    position: absolute;
    width: 70px;
    height: 22px;
    background: #c9c5b9;
    bottom: -20px;
    left: 37px;
    border-radius: 4px 4px 8px 8px;
}

.label {
    position: absolute;
    left: 15px;
    right: 15px;
    top: 75px;
    padding: 20px 5px;
    text-align: center;
    color: var(--primary);
    border-top: 1px solid #d7d4ca;
    border-bottom: 1px solid #d7d4ca;
    font-weight: 700;
}

.tube-label {
    position: absolute;
    top: 55px;
    left: 15px;
    right: 15px;
    text-align: center;
    color: var(--primary);
    font-weight: 700;
}

/* =========================================================
   COMMON COMPONENTS
========================================================= */

.highlight-box,
.strategy-box,
.tip-box,
.warning-box,
.mini-insight,
.formula-box {
    border-radius: var(--radius);
    padding: 25px 30px;
    margin: 30px 0;
}

.highlight-box {
    background: #eff8f6;
    display: flex;
    gap: 18px;
    border-left: 5px solid var(--primary);
}

.highlight-box .icon {
    font-size: 28px;
    color: var(--accent);
}

.strategy-box {
    background: #eef5fb;
    border-left: 5px solid #4d83b7;
}

.tip-box {
    background: var(--accent-soft);
    border-left: 5px solid var(--accent);
}

.warning-box {
    background: #fff1f1;
    border-left: 5px solid var(--red);
}

.mini-insight {
    background: #f7f8fa;
    border: 1px solid var(--border);
}

.quote {
    margin: 40px 0;
    padding: 35px 40px;
    background: #f7f8fa;
    border-left: 6px solid var(--accent);
    font-family: "Noto Serif Bengali", serif;
    font-size: 24px;
    line-height: 1.7;
    color: #344055;
}

/* =========================================================
   PROBLEM GRID
========================================================= */

.problem-grid {
    display: grid;
    grid-template-columns: repeat(2, 1fr);
    gap: 22px;
    margin-top: 35px;
}

.problem-card {
    padding: 30px;
    background: #f8fafb;
    border: 1px solid var(--border);
    border-radius: var(--radius);
    position: relative;
}

.problem-card span {
    font-size: 40px;
    color: #dce2e7;
    font-weight: 700;
    position: absolute;
    top: 12px;
    right: 20px;
}

.problem-card h3 {
    color: var(--primary);
}

/* =========================================================
   PERSONA
========================================================= */

.persona {
    display: flex;
    gap: 25px;
    padding: 25px;
    border: 1px solid var(--border);
    border-radius: var(--radius);
    margin: 18px 0;
    align-items: center;
}

.persona-avatar {
    min-width: 70px;
    height: 70px;
    border-radius: 50%;
    background: #edf7f6;
    display: flex;
    align-items: center;
    justify-content: center;
    font-size: 34px;
}

.persona p {
    margin-bottom: 0;
}

/* =========================================================
   OPPORTUNITY
========================================================= */

.opportunity-cards {
    display: grid;
    grid-template-columns: repeat(4, 1fr);
    gap: 15px;
    margin: 40px 0;
}

.opportunity-cards > div {
    background: var(--primary);
    color: white;
    border-radius: 18px;
    padding: 25px 15px;
    text-align: center;
}

.opportunity-cards strong,
.opportunity-cards span {
    display: block;
}

.opportunity-cards span {
    font-size: 13px;
    opacity: .7;
    margin-top: 5px;
}

.formula-box {
    background: #112a2c;
    color: white;
    text-align: center;
}

.formula-box span,
.formula-box strong {
    display: block;
}

.formula-box strong {
    font-size: 25px;
    margin-top: 8px;
}

/* =========================================================
   POSITIONING
========================================================= */

.big-statement {
    display: flex;
    align-items: center;
    justify-content: center;
    gap: 14px;
    flex-wrap: wrap;
    margin: 45px 0;
}

.big-statement span {
    padding: 16px 22px;
    border-radius: 40px;
    background: #eef7f5;
    color: var(--primary);
    font-weight: 700;
}

.big-statement b {
    color: var(--accent);
    font-size: 24px;
}

/* =========================================================
   ROADMAP
========================================================= */

.product-roadmap {
    display: grid;
    grid-template-columns: repeat(4, 1fr);
    gap: 15px;
    margin-top: 40px;
}

.roadmap-stage {
    padding: 25px;
    background: #f7f9fa;
    border-top: 5px solid var(--primary);
    border-radius: 0 0 18px 18px;
}

.roadmap-stage span {
    font-size: 13px;
    color: var(--accent);
    font-weight: 700;
}

/* =========================================================
   TABLE
========================================================= */

.premium-table {
    width: 100%;
    border-collapse: collapse;
    margin: 30px 0;
    overflow: hidden;
    border-radius: 16px;
}

.premium-table th {
    background: var(--primary);
    color: white;
    padding: 16px;
    text-align: left;
}

.premium-table td {
    padding: 16px;
    border-bottom: 1px solid var(--border);
    background: #fbfcfd;
}

.premium-table tr:nth-child(even) td {
    background: #f4f7f8;
}

.total-row td {
    font-weight: 700;
    background: #edf7f6 !important;
}

/* =========================================================
   PROCESS LINE
========================================================= */

.process-line,
.pricing-formula,
.retention-flow,
.scale-map {
    display: flex;
    align-items: center;
    justify-content: center;
    flex-wrap: wrap;
    gap: 12px;
    margin: 40px 0;
}

.process-line span,
.pricing-formula div,
.retention-flow span,
.scale-map div {
    padding: 14px 18px;
    border-radius: 12px;
    background: #f1f6f6;
    color: var(--primary);
    font-weight: 600;
}

.process-line i,
.pricing-formula span,
.retention-flow b,
.scale-map span {
    color: var(--accent);
    font-style: normal;
    font-weight: 800;
}

/* =========================================================
   CHECK LIST
========================================================= */

.check-list {
    list-style: none;
    padding-left: 0;
}

.check-list li {
    margin: 13px 0;
    padding-left: 32px;
    position: relative;
}

.check-list li::before {
    content: "✓";
    position: absolute;
    left: 0;
    top: 0;
    color: var(--green);
    font-weight: 700;
}

/* =========================================================
   COMPARISON
========================================================= */

.comparison {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 25px;
    margin: 40px 0;
}

.compare-card {
    padding: 35px;
    border-radius: var(--radius);
    border: 1px solid var(--border);
}

.compare-card.featured {
    background: #edf7f6;
    border: 2px solid var(--primary);
}

.compare-card ul {
    margin-top: 20px;
}

/* =========================================================
   SUPPLIER NETWORK
========================================================= */

.supplier-network {
    min-height: 380px;
    position: relative;
    margin: 30px 0;
    background: #f8fafb;
    border-radius: var(--radius);
}

.center-node,
.node {
    position: absolute;
    padding: 18px 25px;
    border-radius: 40px;
    font-weight: 700;
    box-shadow: 0 10px 25px rgba(0,0,0,.08);
}

.center-node {
    left: 50%;
    top: 45%;
    transform: translate(-50%, -50%);
    background: var(--primary);
    color: white;
}

.node {
    background: white;
    border: 1px solid var(--border);
}

.node-a { left: 10%; top: 18%; }
.node-b { right: 10%; top: 18%; }
.node-c { left: 12%; bottom: 18%; }
.node-d { right: 12%; bottom: 18%; }

/* =========================================================
   BRAND PILLARS
========================================================= */

.brand-pillars {
    display: grid;
    grid-template-columns: repeat(2, 1fr);
    gap: 20px;
}

.brand-pillars > div {
    padding: 30px;
    background: #f8fafb;
    border-radius: var(--radius);
}

.brand-pillars span {
    font-size: 38px;
    color: var(--accent);
    font-weight: 700;
}

/* =========================================================
   PACKAGING
========================================================= */

.packaging-grid,
.content-grid,
.compliance-grid,
.operation-grid,
.kpi-grid,
.final-formula {
    display: grid;
    grid-template-columns: repeat(2, 1fr);
    gap: 20px;
}

.pack-card,
.content-grid > div,
.compliance-grid > div,
.operation-grid > div,
.kpi-grid > div,
.final-formula > div {
    padding: 28px;
    background: #f7f9fa;
    border: 1px solid var(--border);
    border-radius: var(--radius);
}

.pack-card strong,
.operation-grid span,
.final-formula span {
    color: var(--accent);
    font-size: 28px;
    font-weight: 700;
}

/* =========================================================
   BAR CHART
========================================================= */

.bar-chart {
    margin: 40px 0;
}

.bar-item {
    display: grid;
    grid-template-columns: 150px 1fr 70px;
    align-items: center;
    gap: 15px;
    margin: 20px 0;
}

.bar {
    height: 24px;
    background: #edf0f3;
    border-radius: 20px;
    overflow: hidden;
}

.bar i {
    display: block;
    height: 100%;
    background: var(--primary);
    border-radius: inherit;
}

/* =========================================================
   CTA
========================================================= */

.cta-page {
    background:
        radial-gradient(circle at 90% 10%, rgba(233,180,76,.20), transparent 30%),
        linear-gradient(135deg, #edf7f6, #ffffff);
    display: flex;
    align-items: center;
    justify-content: center;
    text-align: center;
}

.cta-inner {
    max-width: 700px;
}

.cta-inner h2 {
    font-size: 48px;
}

.cta-button {
    display: inline-flex;
    align-items: center;
    justify-content: center;
    margin-top: 20px;
    padding: 16px 40px;
    background: var(--primary);
    color: white;
    text-decoration: none;
    border-radius: 50px;
    font-size: 18px;
    font-weight: 700;
    box-shadow: 0 12px 30px rgba(17,100,102,.25);
    transition: .25s ease;
}

.cta-button:hover {
    transform: translateY(-3px);
    background: var(--primary-dark);
}

.cta-button.large {
    padding: 20px 60px;
    font-size: 21px;
}

/* =========================================================
   REVENUE WHEEL
========================================================= */

.revenue-wheel {
    height: 600px;
    position: relative;
    margin: 30px 0;
}

.wheel-center,
.wheel-item {
    position: absolute;
    border-radius: 50%;
    display: flex;
    align-items: center;
    justify-content: center;
    text-align: center;
}

.wheel-center {
    width: 180px;
    height: 180px;
    left: 50%;
    top: 50%;
    transform: translate(-50%, -50%);
    background: var(--primary);
    color: white;
    font-weight: 700;
    z-index: 3;
}

.wheel-item {
    width: 130px;
    height: 130px;
    background: #f1f6f6;
    color: var(--primary);
    border: 1px solid var(--border);
    font-weight: 600;
}

.wheel-1 { left: 50%; top: 2%; transform: translateX(-50%); }
.wheel-2 { right: 10%; top: 22%; }
.wheel-3 { right: 10%; bottom: 20%; }
.wheel-4 { left: 50%; bottom: 2%; transform: translateX(-50%); }
.wheel-5 { left: 10%; bottom: 20%; }
.wheel-6 { left: 10%; top: 22%; }

/* =========================================================
   FUNNEL
========================================================= */

.funnel {
    max-width: 700px;
    margin: 40px auto;
}

.funnel-step {
    margin: 7px auto;
    padding: 17px;
    text-align: center;
    color: white;
    background: var(--primary);
    border-radius: 10px;
}

.step-one { width: 100%; }
.step-two { width: 88%; }
.step-three { width: 76%; }
.step-four { width: 64%; }
.step-five { width: 52%; }
.step-six { width: 40%; }

/* =========================================================
   CONTENT / CALENDAR
========================================================= */

.calendar {
    display: grid;
    grid-template-columns: repeat(2, 1fr);
    gap: 12px;
    margin: 30px 0;
}

.calendar div {
    padding: 18px 22px;
    background: #f7f9fa;
    border-radius: 14px;
    border-left: 4px solid var(--accent);
}

.calendar b,
.calendar span {
    display: block;
}

/* =========================================================
   SUBSCRIPTION
========================================================= */

.subscription-cards {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 18px;
    margin: 40px 0;
}

.subscription-cards > div {
    padding: 30px;
    border-radius: var(--radius);
    background: #f7f9fa;
    text-align: center;
}

.subscription-cards strong {
    color: var(--primary);
}

/* =========================================================
   COMPLIANCE
========================================================= */

.compliance-grid {
    margin: 35px 0;
}

/* =========================================================
   QC FLOW
========================================================= */

.qc-flow {
    display: flex;
    align-items: center;
    justify-content: center;
    flex-wrap: wrap;
    gap: 12px;
    margin: 40px 0;
}

.qc-flow div {
    padding: 16px 20px;
    background: #eef7f5;
    color: var(--primary);
    border-radius: 14px;
    font-weight: 700;
}

.qc-flow span {
    color: var(--accent);
    font-size: 25px;
}

/* =========================================================
   BUDGET
========================================================= */

.budget-chart {
    margin: 35px 0;
}

.budget-row {
    display: flex;
    justify-content: space-between;
    gap: 20px;
    padding: 20px;
    margin-bottom: 10px;
    background: #f7f9fa;
    border-radius: 12px;
}

.budget-row b {
    color: var(--primary);
}

/* =========================================================
   TIMELINE
========================================================= */

.timeline {
    border-left: 3px solid var(--primary);
    margin: 40px 0 40px 20px;
}

.timeline-item {
    position: relative;
    padding: 0 0 35px 35px;
}

.timeline-item::before {
    content: "";
    position: absolute;
    left: -11px;
    top: 5px;
    width: 18px;
    height: 18px;
    border-radius: 50%;
    background: var(--accent);
    border: 4px solid white;
    box-shadow: 0 0 0 2px var(--accent);
}

.timeline-item strong {
    color: var(--primary);
}

/* =========================================================
   SALES SCRIPT
========================================================= */

.script-card {
    padding: 30px;
    border-radius: var(--radius);
    background: #fff2f2;
    border-left: 5px solid var(--red);
    margin: 25px 0;
}

.script-card span {
    color: var(--red);
    font-weight: 700;
}

.script-card.better {
    background: #edf7f6;
    border-left-color: var(--green);
}

.script-card.better span {
    color: var(--green);
}

/* =========================================================
   PROS CONS
========================================================= */

.pros-cons {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 25px;
}

.pros,
.cons {
    padding: 35px;
    border-radius: var(--radius);
}

.pros {
    background: #edf7f3;
}

.cons {
    background: #fff2f2;
}

.pros h3 {
    color: var(--green);
}

.cons h3 {
    color: var(--red);
}

.pros li,
.cons li {
    margin: 12px 0;
}

/* =========================================================
   RISK TABLE
========================================================= */

.risk-table {
    width: 100%;
    border-collapse: collapse;
    margin-top: 35px;
}

.risk-table th {
    background: var(--ink);
    color: white;
    padding: 15px;
    text-align: left;
}

.risk-table td {
    padding: 15px;
    border-bottom: 1px solid var(--border);
}

/* =========================================================
   SCALE
========================================================= */

.growth-ladder {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 12px;
    margin-top: 40px;
}

.growth-ladder div {
    padding: 18px;
    background: var(--primary);
    color: white;
    border-radius: 12px;
    text-align: center;
}

/* =========================================================
   FINAL CTA
========================================================= */

.final-cta {
    min-height: 1500px;
    background:
        radial-gradient(circle at 20% 20%, rgba(233,180,76,.18), transparent 30%),
        radial-gradient(circle at 80% 80%, rgba(17,100,102,.22), transparent 35%),
        linear-gradient(145deg, #062f31, #0b5557);
    color: white;
    display: flex;
    align-items: center;
    justify-content: center;
    text-align: center;
}

.final-cta-content {
    max-width: 800px;
}

.final-cta .eyebrow {
    color: var(--accent);
    font-weight: 700;
}

.final-cta h1 {
    color: white;
    font-size: 65px;
    margin-bottom: 35px;
}

.final-cta p {
    color: rgba(255,255,255,.82);
    font-size: 23px;
    max-width: 720px;
    margin: 0 auto 20px;
}

.final-cta .cta-button {
    background: var(--accent);
    color: #173434;
}

.copyright {
    margin-top: 70px;
    font-size: 13px;
    opacity: .55;
}


/* =========================================================
   RESPONSIVE
========================================================= */

@media (max-width: 850px) {

    .ebook {
        margin: 0;
    }

    .page {
        padding: 70px 35px;
        min-height: auto;
        margin-bottom: 15px;
    }

    .cover-page,
    .final-cta {
        padding: 70px 35px;
        min-height: 100vh;
    }

    .cover-page h1,
    .final-cta h1 {
        font-size: 45px;
    }

    h2 {
        font-size: 34px;
    }

    .problem-grid,
    .comparison,
    .brand-pillars,
    .packaging-grid,
    .content-grid,
    .compliance-grid,
    .operation-grid,
    .kpi-grid,
    .pros-cons,
    .final-formula {
        grid-template-columns: 1fr;
    }

    .opportunity-cards {
        grid-template-columns: repeat(2, 1fr);
    }

    .product-roadmap {
        grid-template-columns: 1fr 1fr;
    }

    .subscription-cards {
        grid-template-columns: 1fr;
    }

    .calendar {
        grid-template-columns: 1fr;
    }

    .growth-ladder {
        grid-template-columns: 1fr 1fr;
    }

    .bar-item {
        grid-template-columns: 100px 1fr 50px;
    }

    .revenue-wheel {
        transform: scale(.8);
        transform-origin: top center;
        margin-bottom: -80px;
    }

    .cover-product-visual {
        transform: scale(.75);
        transform-origin: left center;
    }
}


/* =========================================================
   PRINT / PDF
========================================================= */

@media print {

    @page {
        size: A4;
        margin: 0;
    }

    body {
        background: white;
        font-size: 13px;
    }

    .ebook {
        max-width: none;
        margin: 0;
    }

    .page {
        width: 210mm;
        min-height: 297mm;
        margin: 0;
        padding: 22mm 20mm;
        box-shadow: none;
        page-break-after: always;
    }

    .cover-page,
    .final-cta {
        min-height: 297mm;
    }

    .cta-button {
        box-shadow: none;
    }
}/* End custom CSS */